Concerned about preserving the world of tomorrow, we have, for several seasons, turned towards new projects in favor of more responsible fashion and more environmentally friendly production. Since our creation in 2010, we have progressed step by step, first introducing faux fur as an alternative to real fur in the winter of 2017, and then formalizing our commitment in 2019 with PETA France to stop using animal fur. Our commitments have also led to the gradual introduction of recycled Polyester and Polyamide, FSC Viscose, RWS wool and recycled wool, and organic cotton into our collections, along with a desire to use more natural materials, particularly linen and cotton. SUNCOO reveals its updated CSR strategy, with the Autumn-Winter 2024 collection featuring over 56% eco-designed pieces.
Today, as a fashion brand, we want to go even further by sharing our commitments, daily actions, and more ambitious initiatives that are close to our hearts and unite our passionate and dedicated team. This is a new stage and a new story being created with you. Because the future is in our hands, and we are the key players of tomorrow: The Future is NOW!
The Environmental Footprint of Our Transport and Packaging
Having more responsible collections is not enough; at Suncoo, we wanted to rethink our entire production cycle from creation to delivery to reduce our environmental impact wherever possible.
OUR CARBON FOOTPRINTFor several years, we have been paying special attention to the carbon footprint of our activities, particularly in the transport of our collections. Today, 90% of the transportation between our suppliers and our warehouses is done by train and ship, more environmentally friendly modes of transportation. We aim to continue in this direction in the coming years and improve this proportion if possible.
OUR PACKAGINGOne of the major challenges is packaging, which we have redesigned with a more eco-responsible approach. The polybags, which are the bags that protect garments during transport, are made from recycled plastic. The bags offered to customers in stores are also being redesigned with the same goal in mind. Finally, our e-commerce packaging is made from recyclable cardboard.
In brief:
Sustainable and responsible clothing
- 56% of our pieces are eco-designed
- Increasing use of certified inks and dyes
Commitments to animal welfare
- Refusal to use animal fur
- Strict limitation of leather use
A clothing donation and recycling solution offered to our customers
Enhanced traceability
- Suppliers visited, questioned and audited regularly
- A supplier Code of Conduct
- A formalized responsible purchasing policy
The use of sustainable logistics solutions
- A minority share for air transportation of clothing
- Today’s polybags are recycled
Responsible daily operations
- Waste sorting and recovery in our offices and warehouses
- A reflection carried out with our architects regarding sustainable store layouts
- The implementation of a micro-donation system offered with every purchase
- Annual communication on our CSR progress
